Positives:

• Participants generally completed tasks without significant challenges.
• The redesigned pages received positive feedback, particularly regarding design updates and user interface.
• The landing pages aligned with users’ expectations in terms of content and structure.
• Participants appreciated the narrative structure and variety of content available.
• Real student feedback and testimonials were well-received.
• There was a notable desire among participants for easier access to support services.

Negatives:

• Some branding and color choices were perceived as not aligned with the university brand.
• Certain images were criticized for not accurately representing student life or the university.
• Some content sections were deemed overly lengthy and content-heavy.
• Generalized content about the city lacked specificity to the university.
• Participants desired more detailed information on specific areas such as facilities and accommodation.